Brand
– ui/ux & graphic designer + developer
About
overview
Sorora is a name with many meanings tied together. The essence of the sun, being bright and full of hope for the future, approachability, having a zeal for openness, and phonetics that are meant to be fresh, unique and appealing in the skincare industry. We created this brand for our patients, offering a practice that is truly customer-centric.
Task
- Logo design
- Print asset design
- Website development
- Responsive design
Tools
- WordPress
- Illustrator
- Photoshop
About
Sorora is a name with many meanings tied together. The essence of the sun, being bright and full of hope for the future, approachability, having a zeal for openness, and phonetics that are meant to be fresh, unique and appealing in the skincare industry. We created this brand for our patients, offering a practice that is truly customer-centric.
overview
Task
- Logo design
- Print asset design
- Website development
- Responsive design
Tools
- WordPress
- Illustrator
- Photoshop
Research
- Identifying industry challenge and company goals
- Determining the target audience
- Interviewing founder and partners to define brand direction
